Course Objectives
At the end of this course students should be able to:
 Understand the dimensions of entrepreneurship
 Develop your own construct of ideas and concepts that help you to understand entrepreneurship by changing our attitude towards events in the environment
 Have an option for starting an actual business, to test a business concept/product/service in anticipation of creating an actual business, or to explore entrepreneurship as a career option
 Carry on an intelligent conversation about major global issues, countries and regions and their significant influence over the business environment that affects future and present entrepreneurs.
 Development of key business skills like accounting, marketing, procurement, planning, innovating, management and others.
 To identify my own entrepreneurial potential, to develop my own personal entrepreneurial ability or competence and to identify business opportunities and resources
Delivery Methods
Lectures, Class discussions/presentations/brain storming/field study
Course content
1.0 Overview of entrepreneurship Skills
1.1 Definition and nature of entrepreneurship
1.2 Types and roles of entrepreneurs in the society
1.3 Classification of entrepreneurs
1.4 Benefits of entrepreneurs
1.5 Role of entrepreneurs in the economy
1.6 Barriers of entrepreneurs in the economy
1.7 Causes of early failure of entrepreneurial ventures
2.0 Factors that determine emergency of entrepreneurs
2.1 Personality factors- Need to achieve, Attitude, goal setting etc
2.2 Upbringing factors
2.3 Economic factors
2.4 Sociological factors
2.5 Migration factors
2.6 Employment history factors
2.7 Growth of the service sector
2.8 Environmental factors
3.0 Other important influences in the move to entrepreneurship
3.1 Prof. Geert Hofstede’s national cultural factors
3.2 Albert Bandura’s self-efficacy
4.0 Creating and developing the Business
4.1 Self-assessment
4.2 Opportunity identification and sources of ideas
4.3 Prof. Wickham Window of opportunity
5.0 Other ways of Starting a business
5.1 Start-ups
5.2 Acquisitions
5.3 Joint Ventures
5.4 Buyouts
6.0 Feasibility study & analysis
7.0 Location and Layout of the Business
1.1.1. Selecting region of location
1.1.2. Selecting site of location
1.1.3. location options for retail & service business
1.1.4. physical location inside the shop
8 Creativity and innovation
9 Business plan
10 Franchising as a form business entry